Pokemon Go’s massive popularity has certainly been the hottest stock market story of the day.
Nintendo (NTDOY) stock has skyrocketed in trading after the new game has up 35% to start the week, hitting a new 52 week high and adding over $9 Billion in market cap in a very short time.
Launched on July 7 in the US, Pokemon Go’s success has sparked the conversation about the future of virtual reality and augmented reality.
Pokemon Go has shot to the top of the App Store. To put Pokemon Go’s viral popularity into perspective:
- Pokemon Go has been installed on a greater number of Android devices than Tinder
- The App is also closing in on Twitter’s daily active user rate and could soon surpass the social media app.
- Usage on Android=43 minutes per day according to higher than Whatsapp, Snapchat, Instagram, and messanger
- Nintendo Stock has experienced its largest single day gain since 1989, the first day the stock was available for trading in the US
If these facts weren’t amazing enough, Pokemon Go has done the unthinkable, getting video game users to exercise. Users are out walking more as they explore their neighborhoods and cities to find new Pokemon characters to catch.
Google trends have shown explosive growth in search volume for Pokemon Go.
The capabilities of the app and augmented reality have just scratched the surface as this revolutionary new app has changed the future of mobile gaming.